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Thoughts for the Trend-Free: Trendlessness as a Brand Goal
Many brands want to integrate trends into their marketing. But what about brands that want to remain trend-free? How can they do it, and...
Isabella Fowler
Feb 183 min read
6 views
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Content Writing on a Budget: Is AI the Answer?
Creating content for a website or social media page may be the next step in promoting your business. If your budget is tight, can you...
Isabella Fowler
Feb 102 min read
13 views
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Authenticity: A Gen Z Marketing Buzzword
A quick Google search yields tens of articles claiming that authenticity is the new Gen Z-oriented marketing strategy. So what does...
Isabella Fowler
Jan 293 min read
36 views
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Marketing and Microtrends: Frequently Asked Questions
Willingly or not, you’ve probably found yourself in the midst of a discourse about microtrends. According to The Harvard Crimson ,...
Isabella Fowler
Jan 173 min read
37 views
2 comments
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